Bulk Foundation

If you are not sure what colors to start out with, Southern Magnolia offers samples in all formulas to test on your clientale.  In the Full Coverage with a matte finish foundation, we recommend the basics of Light, Medium, Tan, and Dark.  All are neutral colors with Medium being the most popular shade.  80% of our customers wear this shade.

Our customers love our foundation with a sheer coverage and luminous finish.  We recommend Wheat, Linen, or Moonkiss, to start out with if you are unsure.  These are our most popular shades and you can always expand once you build your customer base.  Barb always says..."it is better to start small...and if you build it sturdy and purdy, they will come! haha